{"id":14052,"date":"2021-03-23T06:38:54","date_gmt":"2021-03-23T06:38:54","guid":{"rendered":"https:\/\/www.ginx.tv\/microsoft-s-10b-purchase-won-t-be-discord-s-death-or-will-it"},"modified":"2024-07-19T07:24:26","modified_gmt":"2024-07-19T07:24:26","slug":"microsoft-s-10b-purchase-won-t-be-discord-s-death-or-will-it","status":"publish","type":"post","link":"https:\/\/www.ginx.tv\/en\/hot-takes\/microsoft-s-10b-purchase-won-t-be-discord-s-death-or-will-it","title":{"rendered":"Microsoft\u2019s $10B purchase won\u2019t be Discord\u2019s death \u2014 or will it?"},"content":{"rendered":"

Rumours that Microsoft is intent on acquiring the instant-messaging and VoIP software, Discord, in a $10b purchase, has left many uneasy, with the gaming Twitterati claiming this may well spell the end, or at least the beginning of the end, for the much-loved service.<\/p>\n

And while Bloomberg’s report<\/a> claims that Discord is much more likely to go public than be sold to Microsoft, the notion that everyone’s favourite VoIP app could fall into the hands of the tech-giant has hit a nerve with many, worried that it could go the way of other Microsoft acquisitions like Skype and Mixer.<\/p>\n

But should users be worried? Microsoft has hundreds, if not thousands of products, under their control, spanning the full gamut of hardware and software and despite how some feel they must be competent to be in the position to spend $10b on Discord.<\/p>\n

To help settle some fears, or confirm some suspicions, we are going to take a look at some of Microsoft’s big wins and huge losses in this space and ask ourselves – are we going to need to host a TeamSpeak server?<\/p>\n

PRO: XBOX Game Pass deals<\/h3>\n

Since its inception in 2017, the XBOX Game Pass has been a huge reason for casuals and hardcore gamers alike to stay on Microsoft’s side in the console wars.<\/p>\n

With its transition to PC titles in 2019, deals to bring in Disney+, xCloud and Electronic Arts titles alongside the addition of a Gold Membership with the Ultimate version of the membership, the XBOX Game Pass is a staple to the company’s success.<\/p>\n

\"xbox(Image: Microsoft)<\/span><\/p>\n

If the sale were to go through, it would be natural for us to see the addition of Discord Nitro to one of Microsoft’s most prolific projects.<\/p>\n

Discord Nitro gives users the “enhanced Discord experience” providing screen-sharing at a higher-resolution, bigger file size upload, support and customization options and so much more — a must-have for content creators with large communities.<\/p>\n

Currently, the Discord Nitro server is estimated to drive in two million concurrent subscribers each month and at a $9.99 a month\/$99.99 a year pricing, we might see an increase in users if added to the XBOX Game Pass — money moves.<\/p>\n

CON: Zooming past Skype<\/h3>\n

This pandemic has definitely altered the way we do everyday tasks. While that is a cliché as it gets, when video conferencing started resurfacing more as a necessity rather than a novelty, the Skype name was uttered once or twice, but never again.<\/p>\n

For anyone late to the party, Skype is the video conferencing software and pioneer app which was purchased by Microsoft in May 2011 for $8.5 billion dollars. <\/p>\n

\"microsoft(Image: Microsoft)<\/span><\/p>\n

If you hadn’t heard the app’s name until now or you still use Zoom for any of your video-conferencing needs, you understand why this was a bad acquisition.<\/p>\n

Skype’s decline, after being a 100-million-user application at the time of purchase, can be traced back to many changes but users like to attribute it to the app’s unreliability, complicated or quickly-shifting concepts through the years and, ultimately, the user-friendly and problem-solving nature of Zoom’s pandemic arrival.<\/p>\n

The app fell off the map for good throughout 2020 and Skyping,<\/em> as a verb, became a thing of the past. We do not want Discord screengrab to be a “throwback” or “vintage”, now do we?<\/p>\n

CON: Mixer’d signals featuring Ninja<\/h3>\n

Tyler “Ninja” Blevins is probably streaming’s biggest personality ever and Microsoft had a little taste of his success back in the summer of 2019.<\/p>\n

\"fortnite(Image: Mixer)<\/span><\/p>\n

On July 31st, Ninja announced that he had signed an exclusive new deal with Microsoft’s streaming platform, Mixer, previously known as Beam which was acquired back in 2016 for an undisclosed amount — effectively poaching the then-28-year-old Twitch star.<\/p>\n

While it originally yielded fruitful results increasing the number of unique hours watched by 188% quarter-to-quarter, everything started falling apart for Microsoft and the project ultimately fell through after merging with Facebook Gaming<\/a>.<\/p>\n