Excel Esports has undergone a major rebrand to push forward its 2021 ambitions, under a new manifesto titled ‘The Power of Better’. <\/p>\n
The UK esports organisation, which has a League of Legends team and Fortnite player Jaden “Wolfiez” Ashman<\/a> in its ranks, looks to move beyond the “lifestyle” esports brand title with an emphasis on performance and continuous improvement. <\/p>\n The Power of Better mantra is described as “a commitment to improve in everything it does and to use its platform to have a positive impact on the wider gaming and esports community”.<\/p>\n If you’re just here for the logos, the new look is simple, sleek and refined – taking clear inspiration from sports brands like adidas and Nike which allow for maximum flexibility in colour. <\/p>\n