Esports
Esports

Fnatic launch new merchandise collection with Hello Kitty

An unexpected partnership between Fnatic and Hello Kitty sees a new line of clothing and accessories released online.
Fnatic launch new merchandise collection with Hello Kitty

The collaboration between Fnatic and Sanrio sees merchandise released featuring both the iconic esports logo and the world-famous Kitty White.

'BLACK' is the first drop and has brought a range of hoodies, tshirts, mousepads, hats and a special jersey available on hellokitty.fnatic.com.

Other variants can be expected as sneak peaks have shown pink jerseys and a red hoodie expected to be released in the near future.

While other organisations incluidng Cloud9, FaZe Clan and Vexed Gaming have recently launched collaborations with Puma, Champion and Kappa, this joint venture is the latest for Fnatic and one of the most unique in recent times.

A mural on Fnatic's headquarters in London has been added to commemorate the collaboration.

Custom jerseys were also sent out to various figures in esports including Tabitha Lyons and Miss Rage.

All of the new merch can be found on Fnatic's store and is available to order now.

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