Team Liquid’s very own Juan “Hungrybox” DeBiedma announced on Twitter that he and his mother would appear in a new commercial for Campbell’s Chunky Soup.
My mom and I were featured in a commercial for @Twitch + @CampbellsChunky Soup.— genghis juan (@LiquidHbox) November 22, 2019
A Smash Bros. commercial for a giant food company.
Featuring pop-offs, an esports arena, and....Melee on CRTs.
We truly are living in a simulation.
This whole decade was a trip. pic.twitter.com/THeegGtvjF
The advertisement, which can be seen on Twitch, features Hungrybox having a difficult time as he faces off against an opponent before his mom steals the controller and saves the day. After sealing the victory, the Super Smash Bros. Melee star is then seen enjoying some Campell’s Chunky chicken noodle soup. This isn’t the first time Hungrybox has enjoyed the spotlight, though, as he can also be seen in a short commercial from earlier this year as part of Team Liquid’s partnership with car manufacturer Honda. The new commercial with Campbell’s Chunky Soup will see Hungrybox joining the likes of Jerome Bettis, Donovan McNabb, and plenty of other hall of fame athletes with a soup commercial of their own, but is the first esports player to join the list.
After breaking onto the esports scene in 2009, Hungrybox has become one of the esports community’s favorite players. Aside from a brief rivalry with Adam “Armada” Lindgren in 2017, Hungrybox is the top-ranked melee player since 2017 and is widely regarded as one of the “Five Gods of Melee,” a group of esports players who have won the majority of the melee tournaments. Aside from commercial advertisements, Hungrybox has had a great year as the professional player continues to establish himself as one of the best players in the Smash scene while taking home victories at CEO 2019, Shine 2019, and Genesis 6. Assuming his level of success continues to rise, we’re sure we’ll Hungrybox in plenty of 2020 events…as well as some more commercials along the way.
Esports players have seen a significant increase in commercial sports of the past year and a half and understandably so. As esports popularity continues to rise, we’re sure to see other esports athletes in plenty of commercials in the near future.