Hey everyone, excited to announce that @RocketLeague on @Sportsnet is coming soon!— Adam Thornton (@LawlerTV) May 31, 2021
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The biggest question surrounding the well-renowned car-soccer figure and his latest project was how Ranking Up will differentiate itself from the rest of the Rocket League programming on social and mainstream media -- and the answer sums up what many love about the Rocket League caster, no bullshit and to the point.
“[Other shows] are cookie-cutter. They're generic. Our TV show is not a TV show. It's not built for TV. It's built for YouTube”, the host explained.
(Picture: World Showdown of Esports (WSOE)/GINX Esports TV)
“Each segment can be pulled across and put on a digital platform. Each segment on that show is built with the idea of ‘how will this translate to a YouTube audience?’ ‘How will this get clicks?’ ‘How will people watch and consume this content?’, whether it be a 13-minute clip or an eight-minute rant.”
Lawler also confirmed he has zero issues “stepping on people's toes” in the hopes of “a real answer” to Rocket League esports most pertinent questions.
“That's what we want. I think being direct with it and telling people what it is will get people excited about it.”
Ranking Up’s hype isn’t only on Lawler’s idea of making noise as the production team is all on board, too.
“Sports Net are literally handing me the keys. The team over there is absolutely fantastic. And they all understand we're not trying to cater to boomers. I'm so pumped about the mentality of the team”, he concluded.
Make sure to use #RUonSN or #RLonSN to submit questions, clips or anything Rocket League related for a chance to be featured on the show and follow Lawler and 33 Boost on Twitter for more exclusive interviews and info!