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TikTok #GentleMinions Trend - Why Are People Wearing Suits To Cinema?

The viral TikTok GentleMinions trend is all the rage, yet theatres are trying to shut it down. Here's everything you need to know.
TikTok #GentleMinions Trend - Why Are People Wearing Suits To Cinema?

The popular video-sharing platform TikTok is widely established to drive many bizarre trends, garnering large amounts of traffic and the potential for users to achieve overnight internet fame. More recently, TikTok users have jumped on the viral GentleMinions trend, attracting over 36 million views to date.

Unsurprisingly, this latest trend has spread globally like wildfire and sees avid fans sporting fashionable formal attire when going to watch the new Minions: The Rise of Gru movie. So, if you're confused about what this new trend is all about, then stick around. Here's everything you need to know about the viral GentleMinions trend on TikTok.

What Is The TikTok GentleMinions Trend?

gentleminions trend tiktok minions rise of gru movie
The GentleMinions TikTok trend is linked to the new Minions: The Rise of Gru movie. (Picture: Universal Pictures)

The GentleMinions trend on TikTok started gaining traction on 1st July 2022 after the release of Minions: The Rise of Gru. The film is a prequel to the popular Despicable Me movie franchise and the origin story of the film's protagonist Gru (voiced by Steve Carell), set in the 1970s.

While there are many variations, the GentleMinions TikTok trend typically sees large groups of moviegoers attend the film's airing while dressed up in suits chanting the lyrics "I count money" from the song Rich Minion by Yeat.

Some TikTok videos have also shown mass groups of teens in suits slowly descending from an escalator while making the classic Gru hand gesture. As a result, the near-cult status of the trend has been regarded a major player in the hit success of Minions: The Rise of Gru movie.

Why Are Theatres Banning The GentleMinions Trend?

gentleminions tiktok explained cinemas try ban
Cinemas are banning people from doing the GentleMinions trend. (Picture: TikTok via KnowYourMeme)

Many cinemas and theatre establishments have since banned the trend, prohibiting moviegoers intending to watch the Minions: The Rise of Gru movie from wearing formal attire. While the GentleMinions trend appears harmless, its ban follows reports of some moviegoers taking things a bit too far, which included them engaging in violent moshing and throwing bananas during the film.

However, attempts to block fans from engaging in the GentleMinions trend have not been successful, as enthusiasts quickly find ways to circumvent the system. Indeed, some moviegoers have arrived wearing formal attire underneath their regular clothes while hiding bananas in rather inconspicuous locations.

@jamesnormandy Cannot be stopped 🍌 #minions #fyp #gentleminions #riseofgru #cinema ♬ Rich Minion - Yeat

While some cinemas have lambasted the GentleMinions trend, citing it a "disturbance," others like Universal Pictures applauded it: "To everyone showing up to [the Minions movie] in suits: we see you, and we love you."

And that's everything you need to know about the GentleMinions trend on TikTok.

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Featured image courtesy of Unsplash.