Haunted Hills is generally a pretty quiet part of the map. I don't often see any more than 2 other people here in solos, and that's part of what makes Haunted Hills so ideal. Furthermore, there is potential to pick up alot of loot here. In the small main area there is potential to have 11 chests spawn – not bad if you land there alone. Obviously, they won't all appear, but it is not unheard of to walk away with six or seven chests looted. Add that to the three possible chests surrounding Haunted, and you should have all the loot you need in no time. What is great about Haunted Hills is its proximity to Pleasant Park, a very well-populated area of the map. You can easily acquire the guns, shields and materials from Haunted Hills before heading to Pleasant to pick off the stragglers. Using this rotation, I have earned myself up to eight kills before in solo matches.
Salty Springs can be a very hot and cold section of the map. It is often more populated than what it should be, considering it rarely offers enough loot to accommodate all its inhabitants. A lot of players head to the red brick house located on the side of Salty Springs. It's a big house, so the natural assumption is it will have a lot of loot. Those people are wrong. In fact, there really isn't an optimal place for loot in Salty Springs. Your best bet is to head to the blue house with the new underground base: more layers, more loot. Just be warned that you'll have to fend off quite a few enemies. That is where the beauty of Salty Springs lays: if your shot is crisp, you will without doubt get a few kills, providing you pick up a weapon when you land. It is almost impossible to land in Salty Springs and not get into several gunfights. This is because the area is located almost perfectly central on the map. No matter which way you run, you're running headfirst into people. If you're looking for a high-kill win, this is where I would suggest going. However, if you're brave...
Tilted Towers: where the new players go to get decimated, and the top players go to decimate. In Tilted Towers you truly take your life into your own hands, and there is no telling what the outcome will be. In a usual game, I would expect around a third of the players to land Tilted – and most of them get sent back to the Battle Bus before they've even had the chance to search a chest. It's hard to explain why Tilted Towers is so popular. It may simply be because it is the largest named area of the map, dense with buildings full of loot and small choke points. Unless you're fairly decent at the game, you'll either need to run out of Tilted as soon as possible or you will end up being eliminated by someone much better. It may also be a bit of a hive mind mentality – people know how big and popular it is, and they see a large portion of the lobby going there. Everyone wants a piece of the pie, but very few come out alive. However, the sheer excitement and opportunity to pick up a quick handful of kills is enough to keep players going back time and time again.
Lucky Landing was added to Fortnite at the beginning of March, on the far South side of the map. Since its introduction, Lucky Landing has become somewhat of a fan-favourite. Not quite on the levels of areas like Tilted Towers, or Retail Row, but it is certainly popular. You'll rarely land there and not run into anybody. Plus, it's Ninja's preferred place to drop in competitive matches, as evidenced in the Fortnite Pro-Am at E3. If that isn't enough justification to land there too, then what is? So go ahead and try out these landing spots, try out the rotations I've suggested – it may be that you find your favourite spot. For new players, I would recommend avoiding Tilted Towers and Salty Springs for now, but at the end of the day, there is only one way to learn.