A number of streamers and media outlets received Call of Duty crates which were opened on Monday 10th August, only to find a bunch of cryptic clues involving projector slides with specific numbers and locations.
YouTuber NoahJ456 largely led the investigation into what it all means in a livestream, which involved players revisiting original Black Ops map Summit to find Activision had updated the map with specific TV screen clues.
HOW WE SOLVED THE HARDEST EASTER EGG IN CALL OF DUTY HISTORY!— NoahJ456 (@NoahJ456) August 10, 2020
Zombies community unmatched. 🔥🔥🔥 pic.twitter.com/lTq1vE061I
These images were then lined up with the images on the projector slides to spell ‘turn eleven white’. Other slides then matched up with walls within the Summit map, which corresponded with four cities on the slides; London, Paris, Moscow and New York.
These gave out a code which read “Bish, You Were Here” in reference to a chess game played during the Cold War in 1972, where US player Robert James Fischer triumphed over Russian player Boris Spassky.
The “turn eleven white” therefore refers to a specific move used within this chess game, which later led for players to discover teaser website pawntakespawn.com.
On this website, a blank TV screen is shown with 8-14 and 12:00 shown on a clock in the bottom right corner, indicating the next announcement will arrive on Friday 14th August at 12pm.
Here's what your met with on the teaser site
While you might be hoping this is where the hunt ends, NoahJ got confirmation from Activision that this is only the beginning - with the announcement on Friday set to be more teasers for what’s to come.
“What we solved today was just the FIRST step of the Call of Duty 2020 reveal,” NoahJ wrote on Twitter. “What comes out on Friday at 12 EST is just the next part.”
I just heard directly from Activision.— NoahJ456 (@NoahJ456) August 10, 2020
What we solved today was just the FIRST step of the Call of Duty 2020 reveal.
What comes out on Friday at 12 EST is just the next part.
We go again. pic.twitter.com/KBvu2sPoaR
While it’s an admirably complex marketing strategy, it does feel extremely unnecessary for what’s going to (presumably) amount to a trailer for a new Call of Duty.
The next Call of Duty title is rumoured to be called Call of Duty Black Ops Cold War, with previous teasers also featuring codename Red Door.
We’ll have to see when the next hunt begins on Friday 10th August at 12pm EST/6pm BST.